Application Closing Date
25th January, 2022.
EXP Nigeria – Our client, an all-time lead player in the experential marketing industry that consults for high category muntinationals, is recruiting to fill the position below:
Job Title: Research & Insights Manager
Location:Â Ikeja, Lagos
Employment Type: Full-time
Functions & Responsibilities
- Gathering competitive intelligence on all our clients & competition by
- Monitoring the advertising media of radio, TV, newspapers & billboards
- Monitoring field activities of competition
- Maintaining competitive information file
- Execute Focus Group Discussion (FGDs) as the need arises
- Execute surveys as the need arises
- Run proprietary All Media & Products (AMPS) Proprietary tools for Marketing analyses of in-house clients and competition
- Develop qualitative research proposals
- Analyze & write detailed qualitative research reports
- Regularly recruit respondents for Focus Group Discussions
- Draw up qualitative research projects budgets
- Undertake desk (Internet) research as required to gain insights
- Regularly create Quantitative questionnaires & Focus Group Discussion guide
Professional Requirements
- A good First Degree or Diploma in any discipline of Research and media.
- Minimum of 5 years post qualification experience in any advertising and communication firm.
- Experience in using research and insights to solve business problems.
Skills / Competence Requirements
- Required knowledge, skills and abilities
- Good knowledge of Market Competition
- Good multitasking capabilities
- Good analytical and problem solving skills
- Proficiency in the use of Microsoft Word, PowerPoint, Excel, PowerBI, Tableau etc.
- Strategic Thinking & Marketing
- Effective management of client portfolios
- Good time management
Generic Skills:
- Ability to work well under pressure
- Very good interpersonal skills
- Excellent verbal and written communication skills
- Result-oriented
- Team Player
- Analytical / Problem solving skills
- Service orientation
- Implement all qualitative research projects as required to gain insights and support business strategy department
- Regularly sit in briefing & brainstorming sessions
Supervisory Skills:
- Excellent Leadership/influencing
- Coaching and people management
- Team building / conflict management
- Strong organizational skills
How to Apply
Interested and qualified candidates should send their CV to: Hrnigeria@expagency.biz using the job title as the subject of the mail.