Recruitment for Trade Marketing Executive at Blume Nigeria Limited

Application Closing Date
10th March, 2022.

Blume Nigeria Limited is a privately owned international trading and distribution company. Our management has many years experience in the fields of production, importing and distributing of foods products. Blume is a member of Sonia Foods Industries limited, the manufacturer of Sonia Food products.

We are recruiting to fill the position below:

Job Title: Trade Marketing Executive

Location: Lagos
Employment Type: Full-time

Job Description
Market Research:

  • 4Ps (Product, Price, Place and Promotion), market share, trends etc. analysis on culinary/FMCG products, inclusive of competing brands. Required weekly reports on the same.
  • Identify opportunities in foods category which involves forecasting of consumer foresight and insights and any opportunities or threats emerging from the competitive or technology landscape.

Market Development:

  • To assist the sales team to develop the untapped territories/markets.
  • New market development
  • Retail penetration, with product placement

BTL Activities:

  • Market activation – Design and execute trade engagement programmes, sampling (trade, consumer, HoReCa, institutes) etc.
  • Promotional activity – Conduct trade and consumer promotional activities.
  • Branding – Come up with innovative ideas and executive to branding the trade outlets, traders, market areas, etc. with POS (Point of Sales) materials.
  • Launch of new products – Executive the launch of new products and GTM (Go-To-Market) strategies, product placement.
  • Maintain relationships with vendors and agencies to ensure collaboration in promotional activities.
  • Keep record of promotional materials – production, deployment and balance.
  • Preparing budget, execution and monitoring of expenses.
  • Recruitment – To assist in the recruitment of the promoters/personnel, working under you.

Requirements of the Candidate

  • Minimum of B.Sc., HND (Higher National Diploma), or related qualification in a relevant discipline
  • 3 – 7 years of experience with leading brands in Nigeria
  • Work experience in in the specified region-Ibadan
  • Preferably in FMCG (consumable food items) industry
  • Proven experience as marketing executive or similar role.
  • Good understanding of market research techniques, data analysis and statistics methods.
  • Proficient in MS Office.
  • Excellent communication and people skills
  • Ability to work closely with cross-functional teams – sales, finance, logistics etc.

Method of Application
Interested and qualified candidates should send their application with update resume/CV to: careers@blumenigeria.com using the Job Title as the subject of the mail.

SCHOLARSHIPS BY COUNTRY


UNITED KINGDOM


CANADA


AUSTRALIA


TURKEY


JAPAN


GERMANY


IRELAND


SWEDEN


MALAYSIA


SOUTH AFRICA


UNITED STATES


Be the first to comment

Leave a Reply

Your email address will not be published.


*